Look around you when you’re on the road. There are still way too few electrically powered vehicles driving around. If we want to make a real environmental change, we must operate on a wider scale. That’s about to happen.
How is this going to change?
Did you notice that all across Europe, charging stations are installed for every car user with an electric engine? One can’t miss that everyone is preparing for the time when no car has a fuel engine anymore. But we’re missing out on a major part of road users, that still use old-fashioned gas engines. The facilities are running behind: not every vehicle can charge conveniently on a long trip.
This brand-new organization is specifically established to fix that problem. From their base in the Netherlands, their mission is to accelerate the transition to zero-emission vehicles in Europe. They realize that by building and managing reliable and secure high-performance charging solutions, specified per type of vehicle. With some huge investments and collaboration from a few brands, this is the future of electrical driving.
Finally! Something we need. What do they need me for?
You will be the Customer Journey Marketer to have a special focus on the customer journey. With a deep understanding of the customers, you generate various insights. You map customer groups and determine their explicit and implicit needs. After you’ve done this, you’ll then be responsible for the pricing strategy as well as for developing the marketing mix. Promoting the existing and new products and services is your job, and in doing this, you work together with the products and services team, operations, public affairs and communication.
I think I can do this
With your broad experience in market analysis, creating market insights and translating these into a marketing plan, you can. You’re able to act as a manager, thanks to your 3+ years of experience in marketing for B2B or B2C products and services. With your eagerness to understand the market of electric vehicles, you know what you have to do and you’ll be up and running within a short period of time. You don’t have to speak Dutch as long as you are fluent in English, so you’re ready to go!
That’s my thing. Will I earn enough to have my own charging station?
If you really want that, it’s possible. Your salary won’t be a problem. That will end up as a nice yearly amount of up to €70.000 gross and an attractive bonus package up to 40% on top of that. But we’re not there yet. They want them to join you not just for a job, but for a career. Their pension plan is looking very nice, and you’ll receive unlimited(!) holiday days. How about that? We can’t imagine something more appealing, but it’s your job to click that Apply button.